A word from the king

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The 5 love languages of insurance: How King Price speaks your love language

Let’s be honest… Relationships are complicated. So is insurance. But what if we told you they don’t have to be? Whether you’re the type who lights up with words of affirmation or the sort who just wants their excess waived as an act of service, insurance can totally speak your love language.

Here at King Price, we’ve reimagined cover by translating the 5 famous love languages into how we care for our policyholders. Because insurance should feel less like a grudge purchase and more like a warm, fuzzy hug from the king.

1. Words of affirmation: Reassurance you can read

You want to feel appreciated. Heard. Like your insurer actually cares. At King Price, we don’t just tell you you’re covered… We remind you that you’re royalty. Our policy docs are simple, clear, and written in plain English (with a sprinkle of lekker South African humour) so you feel good and understood.

From WhatsApp to web chat, we’re always here to remind you: You’ve got this. And we’ve got you.

2. Quality time: Always-on emergency assist

Quality time means showing up, especially in your hour of need. Whether it’s a midnight breakdown or a burst geyser on a Sunday, our 24/7 emergency assist makes sure you’re never left alone in the rain (literally and figuratively).

With roadside, medical, home, and accident assist, you’re never on your own. That’s our version of a candlelit dinner: Tow trucks, sparkies, and plumbers, served hot.

3. Acts of service: Claims that don’t drain your soul

Nothing says ‘I love you’ like doing the dishes or processing your insurance claim without a fuss. Our claims process is so smooth that 40% of personal claims are automatically approved. And when you need a human touch, our team is 1 WhatsApp away from sorting it all.

From sorting towing to settling shortfalls, we handle the hard stuff so you don’t have to. That’s love in action.

4. Gifts: R1 insurance and royal extras

Everyone loves a gift, and ours are fit for a king (and queen). With King Price, if you insure your car or motorbike comprehensively, you can insure goodies like your bicycle, golf clubs, hearing aids, or motorbike gear for just R1 per month.

We call that affordable affection.

5. Physical touch: Protection that wraps around you

Okay, so insurance isn’t exactly a cuddle on the couch. But comprehensive cover that keeps you safe on the roads, at home, and everywhere in between? That’s pretty comforting.

From portable possessions that travel with you, to home contents that protect what’s inside, we’ve got cover that feels like a warm security blanket (without the static shocks).

Love is in the air… And in your policy schedule

So, whether your vibe is being reminded that you’re awesome, knowing your insurer always answers the phone, or getting rewarded just for being a client, King Price speaks your language. Let’s find your perfect policy match today. For a commitment-free quote, click here or pop a WhatsApp to 0860 50 50 50 today.

FAQs

What are the 5 love languages of insurance?
They’re a playful take on Dr Gary Chapman’s love languages, translated into how King Price Insurance supports its clients.

Can I have more than 1 insurance love language?
Absolutely! Most people need a mix of reassurance, great service, and rewards.

Is R1 insurance really just R1?
Yep. If you’ve got comprehensive car or motorbike insurance, your add-ons (like golf clubs or hearing aids) can be covered for just R1 per month.

Does King Price offer 24/7 help?
Yes, our emergency assist services are available around the clock, 365 days a year.

What makes King Price different?
We offer decreasing premiums, honest service, lekker benefits, and we treat clients like royalty.

Psst… This blog provides general info only and doesn’t count as financial or product advice from King Price or our legal and compliance experts. Remember, all our premiums are risk-profile-dependent, and T’s and C’s apply. Our most up-to-date KPPD (policy wording) can always be found here. 

Our website T’s and C’s can be found here. 

King Price Insurance Company Ltd is a licensed non-life insurer and registered financial services provider. (Reg no. 2009/012496/06 | FSP no. 43862)