Imagine walking into your kitchen and finding your cheddar vibing to Tupac. Sound crazy? Maybe. But science says it’s not so far-fetched! In a wildly delightful Swiss experiment, researchers wanted to know: Can music actually change the way cheese tastes?
Spoiler alert: It can. And now we want to serenade our snacks before every meal.
Meet the dairy DJs
In Burgdorf, Switzerland, an Emmental cheesemaker named Beat Wampfler teamed up with the Bern University of Arts. They placed 9 wheels of cheese in individual wooden crates and blasted different music genres at them non-stop for 6 months.
Each wheel had its own beat: Hip-hop, classical, techno, ambient, rock… And 1 poor wheel was left in silence. The goal? To find out if sound waves could influence flavour development during fermentation.
And the verdict? Hip-hop cheese won. By a landslide.
Why it works (and why it’s awesome)
So, what’s the deal here? Turns out, sound waves are physical vibrations. When they hit cheese, they stimulate microbial activity (those tiny, invisible beings that turn milk into melty magic). The microbes do all the work, and different music activates them in different ways.
This means cheese actually tastes different based on the music it hears. Hip-hop produced bold and complex flavours, classical made things smooth, and silence… Well, silence was a flavour fail. Even food critics could tell the difference.
Brie prepared for anything
Okay, we’ll be the first to admit: While undeniably fun, this cheese experiment probably won’t change the world… But investing in solid insurance? That can change your life.
Think about it: Your home is packed with personal treasures. From your binge-watch-worthy TV to the speaker that blasts your braai playlist and the fridge that stores your midnight munchies (yes, even your hip-hop-loving camembert). If something were to go wrong, would you be covered?
That’s why having home contents insurance matters. At King Price, we protect everything that would fall out if your house did a handstand. (Because whether your cheese listens to Beyoncé or Beethoven, you deserve peace of mind.)
Click here for a commitment-free insurance quote or you can WhatsApp us on 0860 50 50 50
FAQs
Can music actually change the taste of cheese?
Yes! A Swiss experiment found that sound waves from different music genres affected how cheese fermented, changing its flavour profile.
What type of music made the best-tasting cheese?
Hip-hop! Cheese exposed to hip-hop developed a richer, more complex taste compared to classical, rock, or no music at all.
How do sound waves affect cheese flavour?
Sound waves stimulate microbial activity during fermentation, which influences taste, texture, and aroma, making music a surprising factor in food science.
Was the Swiss cheese and music experiment proven scientifically?
Yes, it was! The study was conducted by researchers from the Bern University of Arts and supported by food experts, showing real sensory differences between the cheese samples.
Does King Price’s home contents insurance cover food items?
We cover everything that would fall out if your house did a handstand. That includes your fridge, your gadgets, and yes… Even your groceries.